Cultural Roots as PR Strategy: BTS’s Traditional Title and the Global Media Playbook
BTSPRmarketing

Cultural Roots as PR Strategy: BTS’s Traditional Title and the Global Media Playbook

UUnknown
2026-02-22
8 min read
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How BTS’s use of a folk-song title turns heritage into global headlines—and how artists can copy the PR playbook.

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#BTS#PR#marketing
U

Unknown

Contributor

Senior editor and content strategist. Writing about technology, design, and the future of digital media. Follow along for deep dives into the industry's moving parts.

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2026-02-22T07:08:41.559Z